A study on small and medium-sized accommodation operators in Sabah: Start-up motives, motivational factors and key issues
The paper reports qualitative empirical evidence on the underlying motives and presents motivational factors based on push and pull factors framework for small and medium-sized accommodation. The objectives of the paper are to: (a) explore the underlying motives of individuals and explained by push...
| Auteur principal: | |
|---|---|
| Format: | Thèse |
| Langue: | anglais anglais |
| Publié: |
2009
|
| Sujets: | |
| Accès en ligne: | https://eprints.ums.edu.my/id/eprint/44540/2/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/44540/1/FULLTEXT.pdf |