The relationship between tourists' motivation and cultural and heritage attribute towards customer satisfaction

Customer satisfaction is very important to ensure the provision of products and services provided to customers could achieve a satisfactory level. This is also important the context of Homestay Programme itself. Ancillary revenue generation by service provider or host family can be done by offering...

书目详细资料
主要作者:	Sofinah Yussoff
格式:	Thesis
语言:	英语英语
出版:	2011
主题:	HF5410-5417.5 Marketing. Distribution of products
在线阅读:	https://eprints.ums.edu.my/id/eprint/44632/1/24%20PAGES.pdf https://eprints.ums.edu.my/id/eprint/44632/2/FULLTEXT.pdf

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