The Customer Perception Influence The Purchase Intention Of Milo Breakfast Cereals

As what show in chapter 1,the eating habit in the recent years have changed the customer perception on breakfast cereals in Malaysia.Customer perception is very important in the purchase intention.Customer perception are considered as the perception of a customer towards a products or service includ...

詳細記述

書誌詳細

第一著者:	Ai Peng, Chan
フォーマット:	学位論文
言語:	英語 英語
出版事項:	Universiti Teknikal Malaysia Melaka 2018
主題:	H Social Sciences (General) HF Commerce
オンライン･アクセス:	http://eprints.utem.edu.my/id/eprint/23646/2/The%20Customer%20Perception%20Influence%20The%20Purchase%20Intention%20Of%20Milo%20Breakfast%20Cereals.pdf http://eprints.utem.edu.my/id/eprint/23646/3/The%20customer%20perception%20influence%20the%20purchase%20intention%20of%20milo%20breakfast%20cereals.pdf