Impact of COVID-19 pandemic on consumer buying behaviour

The purpose of this study is to provide a conceptual framework for examining the factors that lead impacts university students to engage in panic buying. The findings reveal 2 different panic buying behaviors among students which is stockpiling and impulsive buying. This is quantitative study where...

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Détails bibliographiques
Auteur principal: Nurin Aina Akmal, Abd Malik
Format: Thèse
Langue:anglais
anglais
anglais
Publié: 2022
Sujets:
Accès en ligne:https://etd.uum.edu.my/10066/1/depositpermission-not%20allow_s827889.pdf
https://etd.uum.edu.my/10066/2/s827889_01.pdf
https://etd.uum.edu.my/10066/3/s827889_02.pdf