Factors influencing students’ loyalty in the institutes of higher learning in the United Arab Emirates
Although university treat student loyalty as a priority, there are few research available that sheds light on this phenomenon in tertiary education. Therefore, drawing upon the Expectancy-Value Theory, Commitment-Trust Theory, Expectation Disconfirmation Theory and Social Exchange Theory, the object...
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| Format: | Thesis | 
| Language: | English English English  | 
| Published: | 
          
        2023
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| Online Access: | https://etd.uum.edu.my/10661/1/Depositpermission-not%20allow_s901783.pdf https://etd.uum.edu.my/10661/2/s901783_01.pdf https://etd.uum.edu.my/10661/3/s901783_02.pdf  |