Factors influencing acceptance of mobile augmented reality application based on Technology Acceptance Model (TAM)

This study introduces a Mobile Augmented Reality (MAR) app that allows women to explore, choose, and try on hijabs at their leisure. In addition, a study of perception and acceptance was also conducted among a sample of respondents who have used the app. Hijab shopping in the traditional sense requi...

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Bibliographic Details
Main Author:	Nur Syuhada’, Mohd Pozi
Format:	Thesis
Language:	English English
Published:	2023
Subjects:	T Technology (General)
Online Access:	https://etd.uum.edu.my/10785/1/Grant%20the%20permission_s822124.pdf https://etd.uum.edu.my/10785/2/s822124_01.pdf https://etd.uum.edu.my/10785/
Abstract	Abstract here

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