A design framework for persuasive ephemeral digital storytelling in social media (PEDStiSM) through the “stories” feature

Studying persuasive techniques in digital storytelling (DST) is crucial for understanding human behaviour. DST has gained traction on social media with the introduction of "stories," where influencers create ephemeral digital stories using inbuilt technological features. Developing persuas...

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Bibliographic Details
Main Author:	Ameer, Fathima Musfira
Format:	Thesis
Language:	English English English
Published:	2023
Subjects:	T58.5-58.64 Information technology T Technology (General)
Online Access:	https://etd.uum.edu.my/10847/1/permission%20to%20deposit-embargo%206%20months-s827697.pdf https://etd.uum.edu.my/10847/2/s827697_01.pdf https://etd.uum.edu.my/10847/3/s827697_02.pdf https://etd.uum.edu.my/10847/
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