Factors Influencing Foreign Students' Choice of Institution (UUM)- Internet Marketing and Web Search Behavior

It is important that Higher Education Institutions recognized themselves as contributing in the service industry to meet with the increasing demand of their stakeholders. In competing globally, Malaysian institutions are becoming popular destination for overseas studies. This study attempted to empi...

पूर्ण विवरण

ग्रंथसूची विवरण
मुख्य लेखक: Aldrina @ Mimi, O.P. Andu
स्वरूप: थीसिस
भाषा:अंग्रेज़ी
अंग्रेज़ी
प्रकाशित: 2009
विषय:
ऑनलाइन पहुंच:https://etd.uum.edu.my/1810/1/Aldrina_%40_Mimi_O.p._Andu.pdf
https://etd.uum.edu.my/1810/2/1.Aldrina_%40_Mimi_O.p._Andu.pdf