MMS (Multimedia Message Service) Service Adoption Rates in Algeria

This thesis tries to analyze the factors that affect the intention to adopt Multimedia message service (MMS) among users in Algeria. Innovation diffusion theory was chosen as the basis of framework to better explain customer's acceptance of this new mobile service. MMS provides more multimedia...

詳細記述

書誌詳細
第一著者: Rochdi, Debili
フォーマット: 学位論文
言語:英語
英語
出版事項: 2010
主題:
オンライン・アクセス:https://etd.uum.edu.my/2125/1/Debili_Rochdi.pdf
https://etd.uum.edu.my/2125/2/1.Debili_Rochdi.pdf