The Role of Marketing Information System (MkIS) to Improve Performance in the Banking Sector of Jordan

The banking sector has always been high information intensive over the years. This has brought the use of Information technology (IT) as a necessity for data storage, modification and retrieval. Information systems (IS) use the provided infrastructure of IT to leverage advantages of IT and to solve...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Al Khawaldeh, Bashar Issa Ghafel
التنسيق:	Dissertation
اللغة:	الإنجليزية الإنجليزية
منشور في:	2010
الموضوعات:	HG Finance
الوصول للمادة أونلاين:	https://etd.uum.edu.my/2228/1/Bashar_Issa_Ghafel_Al_Khawaldeh.pdf https://etd.uum.edu.my/2228/2/1.Bashar_Issa_Ghafel_Al_Khawaldeh.pdf https://etd.uum.edu.my/2228/
Abstract	Abstract here

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