The Relationship Between Service Quality and Passengers Satisfaction: A Case of Air Asia Passengers

This study is to determine the level of passenger’s satisfaction among Air Asia Passengers and to determine the influence of service quality on passenger’s satisfaction among Air Asia Passengers. A field survey of Air Asia passengers in University Utara Malaysia (UUM) in Kedah was conducted between...

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Bibliographic Details
Main Author:	Athirah, Mohd Tan
Format:	Dissertation
Language:	English English
Published:	2011
Subjects:	HF5549-5549.5 Personnel Management. Employment
Online Access:	https://etd.uum.edu.my/2849/1/Athirah_Mohd_Tan.pdf https://etd.uum.edu.my/2849/2/1.Athirah_Mohd_Tan.pdf https://etd.uum.edu.my/2849/
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