The Relationship Between Service Quality and Passengers Satisfaction: A Case of Air Asia Passengers
This study is to determine the level of passenger’s satisfaction among Air Asia Passengers and to determine the influence of service quality on passenger’s satisfaction among Air Asia Passengers. A field survey of Air Asia passengers in University Utara Malaysia (UUM) in Kedah was conducted between...
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| Format: | Thesis |
| Language: | English English |
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2011
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| Online Access: | https://etd.uum.edu.my/2849/1/Athirah_Mohd_Tan.pdf https://etd.uum.edu.my/2849/2/1.Athirah_Mohd_Tan.pdf |