Determinant of Customer Purchase Intention Towards Residential Properties Market in Penang
This study purposed to determine the purchase intention towards residential properties market in Penang. A field survey of visiting customer to properties companies in Penang was conducted to determine the influence factors of price, product, place/location and promotion on customer purchasing inten...
| 主要作者: | Mohd Amirul Hafidz, Ahmat |
|---|---|
| 格式: | Dissertation |
| 語言: | 英语 英语 |
| 出版: |
2011
|
| 主題: | |
| 在線閱讀: | https://etd.uum.edu.my/2912/1/Mohd_Amirul_Hafidz_Ahmat.pdf https://etd.uum.edu.my/2912/2/1.Mohd_Amirul_Hafidz_Ahmat.pdf https://etd.uum.edu.my/2912/ |
| Abstract | Abstract here |
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