The Relationship Between Brand Images and E-Commerce Practice on Firm Performance in Indonesia

These researches provide Indonesian e-commerce practice in Indonesia and brand image on firms’ performance. Methods of research use quantitative related on 250 respondents give contributions. This research framework use independent variables (brand image and e-commerce practice) and dependent variab...

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Bibliographic Details
Main Author:	Gebrina, Alifya
Format:	Thesis
Language:	English
Published:	2009
Subjects:	HD28-70 Management. Industrial Management
Online Access:	https://etd.uum.edu.my/3672/1/s800032.pdf https://etd.uum.edu.my/3672/ http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000337090
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