Actual Purchase Behaviour of Local Brand Antecedents in Yemen: Mediating Effect of Purchase Intention

It cannot be denied that purchase intention and actual purchase have been extensively studied by previous researchers. However, most of the studies related to actual purchase were undertaken in developed countries, and not much has been done in developing countries, such as Yemen. Empirical studies...

书目详细资料
主要作者:	Al-Ekam, Jamal Mohammed Esmail
格式:	Thesis
语言:	英语英语
出版:	2013
主题:	HF5415.33 Consumer Behavior.
在线阅读:	https://etd.uum.edu.my/3807/7/91138.pdf https://etd.uum.edu.my/3807/13/91138.pdf

相似书籍

The influence of celebrity endorsement on actual purchase behaviour with mediating role of brand equity: A study on local food brands
由: Nur Shazzana, Ahmad Shaker
出版: (2015)

Propensity to purchase organic food: its antecedents and consequences on actual purchase behavior
由: Khairul Nizam, Mahmud
出版: (2021)

The mediating effect of brand trust on the relationships between dimensions of brand equity and purchase intention toward smartphone
由: Al-Koliby, Ibraheem Saleh
出版: (2017)

Factors influencing purchase intention towards smartphone brand among adults in Selangor
由: Rospata, Mohamad
出版: (2017)

Consumption values, consumer attitude, brand preference and intention to purchase hybrid car among Malaysian consumers
由: Teoh, Chai Wen
出版: (2015)

Consumer green purchase behaviour among millennial generation
由: Nurul Amanina, Abdul Basir
出版: (2018)

Malaysian purchase intention in mobile marketing
由: Lawania, Kannairam
出版: (2017)

Consumers Attitude and Intention Towards Online Purchasing
由: Siti Salwani, Meor Ahmad
出版: (2004)

A Study Consumers' Green Purchasing Intention
由: Cheah, Ching Mun
出版: (2009)

Customer intention to purchase halal cosmetics in Malaysia
由: Meng, Xiang
出版: (2014)

Intention to purchase halal products among consumers
由: Nadiah Rus Liyana, Rusli
出版: (2015)

The influence of social media on online consumer purchase intention
由: Shirly, Ng
出版: (2017)

Factors influencing online purchasing behaviour among Universiti Utara Malaysia postgraduate students
由: Nurul Aimi, Ramli
出版: (2019)

Consumer behaviour of online intention to purchase during Covid-19 pandemic: the role of religiosity and trust from perspective of theory of planned behavioural
由: Rushaniza Idawaty, Ruslan
出版: (2022)

The Integration of Theory of Planned Behaviour (TPB) and Technology Acceptance Model (TAM) in Determining Online Purchasing Behaviour in Malaysia
由: Nordin, Abdul Jamil
出版: (2012)

Determinants of purchase intention towards luxury fashion brands among generation Y consumers': A study among postgraduate students of University Utara Malaysia (UUM)
由: Siti Nadia, Sheikh Abdul Hamid
出版: (2018)

To buy or not to buy: Factors influencing life insurance purchase intention
由: Tan, Hooi Sean
出版: (2014)

Young consumers’ intention towards future green purchasing in Malaysia
由: Shiban, Muhammed Abdullah Sharaf
出版: (2014)

Online purchase intention of beauty products among women in Perlis
由: Ezaliza, Ibnil Hajar
出版: (2018)

Factors influencing Malaysian consumers’ intention to purchase electric vehicles
由: Xinyu, Zhu
出版: (2023)

The internal branding practice and brand citizenship behavior: the mediating effects of employee brand fit
由: Adamu, Lawi
出版: (2018)

Factors that influence online purchase intention among UUM postgraduate students
由: Khairull Anuar, Ismail
出版: (2017)

Purchase intention of imported halal products among muslim consumers in Terengganu
由: Kamarudin, Muizzah
出版: (2022)

The influence of product cues on Malaysian consumers intention to purchase Chinese automobiles
由: Rusli, Hasnan
出版: (2020)

The factors that influence customer purchase intention toward life insurance products
由: Nurul Ammira, Hamzah
出版: (2021)

The effect of celebrity endorsement effectiveness on consumers' attitude towards advertisement and purchase intention
由: Siti Nazihah, Mohd Jamili
出版: (2015)

Consumer purchase intention on sport footwear among generation Y in Padang, Indonesia
由: Oktarici, Eddo Nanda
出版: (2014)

The role of environmental belief factors and personal norms on organic food purchase intentions
由: Abbas, Yawar
出版: (2019)

Online purchase intention of hotel room reservations via online travel agents
由: Kok, Li-Ming Adeline
出版: (2019)

Determinants of organic food purchase behavior of consumers in Bangladesh
由: Rahman, Khandoker Mahmudur
出版: (2017)

Customers' awareness towards intention to purchase halal cosmetic products among UUM students
由: Atikah, Zainal Ariffin
出版: (2017)

An empirical studies of purchasing intention towards halal food among non-muslim consumers
由: Ahmad Farid, Mohamad Suib
出版: (2017)

The factors influencing purchase intention of cosmetic products among female consumers in Petaling Jaya
由: Nofri, Yanti
出版: (2019)

The determinants of intention to purchase halal food products among non-Muslim consumers in Malaysia
由: Sharifah Husna Ayuni, Sh Hayazi
出版: (2022)

Examining consumer's intention to purchase sustainable building of residential property in Klang Valley, Malaysia
由: Woon, Siew Lim
出版: (2020)

Consumer Purchase Behavior toward United States Products in Malaysia
由: Harmimi, Harun @ Bahari
出版: (2010)

Factors that affect the purchase decision of proton car in Pulau Pinang
由: Tang, Wei Chau
出版: (2018)

Consumer behaviour of halal logo food online purchasing during Covid-19 pandemic: the role of spirituality, reputation, trust and satisfaction
由: Sharifah Roziah, Syed Mahzan
出版: (2022)

The influence of environmental attitude, environmental knowledge, social influence and self-image on green purchasing intention
由: Suganthi, Rajaya
出版: (2013)

Circumstances that contribute towards purchase intention on organic foods: a study of organic consumer in Kedah
由: Aliff Aizat, Shabudin
出版: (2019)