Strategy by prototyping framework for SMEs through integrating design thinking and balanced scorecard

The purpose of this research is to study the integration of two management concepts, Design Thinking (DT) and the Balanced Scorecard (BSC), for business strategy. Through Action Research (AR), DT and BSC were used to assist the selected case company from the ICT industry implement its strategic cha...

書目詳細資料
主要作者:	Azman, Hussin
格式:	Thesis
語言:	英语英语
出版:	2014
主題:	HD28-70 Management. Industrial Management
在線閱讀:	https://etd.uum.edu.my/4255/1/s93659.pdf https://etd.uum.edu.my/4255/7/s93659_abstract.pdf

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