Factors affecting choice of cafeteria among Universiti Utara Malaysia students

The purpose of conducting this research project is to examine the factors of food quality, service quality, menu, price, convenience as well as cleanliness that influenced customer satisfaction towards cafeteria operating in Universiti Utara Malaysia, Kedah West Malaysia. To attain the objectives of...

詳細記述

書誌詳細
第一著者: Mohd Nasiruddin, Abu Ghani
フォーマット: 学位論文
言語:英語
英語
出版事項: 2014
主題:
オンライン・アクセス:https://etd.uum.edu.my/4510/1/s810071.pdf
https://etd.uum.edu.my/4510/2/s810071_abstract.pdf