Moderating effect of external environment on performance of SMEs in Pakistan

This study aimed to investigate the moderating effect of external environment (EE) on the relationships between Total Quality Management (TQM), Entrepreneurial Orientation (EO), Market orientation (MO) and performance (P). The study was greatly motivated by the inconsistent findings and the gaps ind...

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Bibliographic Details
Main Author:	Jabeen, Rubina
Format:	Thesis
Language:	English English
Published:	2014
Subjects:	HB615-715 Entrepreneurship. Risk and uncertainty. Property
Online Access:	https://etd.uum.edu.my/4911/1/s93991.pdf https://etd.uum.edu.my/4911/2/s93991_abstract.pdf https://etd.uum.edu.my/4911/
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