Understanding the determinants of s-commerce adoption: From unified theory of acceptance and use of technology (UTAUT) perspective

Social commerce has become a new trend of inquiry for researchers to investigate the behaviour of consumer in online shopping. Linkedln, Facebook and Twitter is a popular social networking that opened opportunities for new business models. The combination between Web 2.0 social media technologies an...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Nur Adlia, Mukhtar
التنسيق:	Dissertation
اللغة:	الإنجليزية الإنجليزية
منشور في:	2015
الموضوعات:	T58.6-58.62 Management information systems
الوصول للمادة أونلاين:	https://etd.uum.edu.my/5286/1/s815460.pdf https://etd.uum.edu.my/5286/2/s815460_abstract.pdf https://etd.uum.edu.my/5286/
Abstract	Abstract here

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