Factors influencing customers' satisfaction towards Subaidah restaurant in UUM

The purpose of this study is to investigate the influencing factors of customer satisfaction in restaurant industry, Since the restaurant sector is one of the fastest growing sectors in malaysia, it is a paramount important to investigate the customers’ perception on restaurant factors influencing c...

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Bibliographic Details
Main Author:	Saidu, Nasiru
Format:	Thesis
Language:	English English
Published:	2017
Subjects:	HF5415.33 Consumer Behavior.
Online Access:	https://etd.uum.edu.my/7148/1/s819771_01.pdf https://etd.uum.edu.my/7148/2/s819771_02.pdf https://etd.uum.edu.my/7148/
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