Influence of service quality, university image, the mediating effect of organizational commitment relationship marketing and adoption of technology innovation loyalty in Nigeria

his study delves into the mediating effect of student satisfaction on the relationship that has been established between service quality, university image, commitment, trust and student loyalty, and the moderating role of technology innovation on the link between student satisfaction and loyalty in...

書誌詳細
第一著者:	Usman, Umar
フォーマット:	学位論文
言語:	英語英語
出版事項:	2017
主題:	LB2300 Higher Education
オンライン･アクセス:	https://etd.uum.edu.my/7203/1/s94901_01.pdf https://etd.uum.edu.my/7203/2/s94901_02.pdf

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