Strategic innovation, customer relationship management and the performance of SMEs' in Yemen: the moderating role of intellectual capital

The current study is the culmination of a number of years of research in the field of intellectual capital (IC), strategic innovation (SI) and customer relationship management (CRM) in relation to the pursuit of high performance in small and medium enterprises (SMEs). Against the background of the g...

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Détails bibliographiques
Auteur principal:	Alqershi, Nagwan Abdulwahab Mohammed
Format:	Thèse
Langue:	anglais anglais
Publié:	2019
Sujets:	HB615-715 Entrepreneurship. Risk and uncertainty. Property
Accès en ligne:	https://etd.uum.edu.my/8141/1/s900597_01.pdf https://etd.uum.edu.my/8141/2/s900597_02.pdf https://etd.uum.edu.my/8141/
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