Motivation among call centre operation employees in Astro GS Shop Sdn Bhd at Bangsar South, Kuala Lumpur

• Main Author: Wan Abdullah, Wan Mohammad Shahrom
• Format: Thesis
• Language: English; English; English
• Published: 2019
• Subjects: HD58.7 Organizational Behavior.
• Online Access: https://etd.uum.edu.my/8224/1/s821252_01.pdf; https://etd.uum.edu.my/8224/2/s821252_02.pdf; https://etd.uum.edu.my/8224/3/821252%20REFERENCES.docx; https://etd.uum.edu.my/8224/

Motivational encouragements of employees contribute to more participation to a higher quality of human resources in the organization and consequently give better performance in respective organizations. The purpose of this study is to determine the relationship of independent variables (Salary, working environment, training development, performance recognition, supervision and work life balance) and motivation among call centre operation employees in Astro GS Shop Sdn Bhd at Bangsar South, Kuala Lumpur. The research conducted using survey method and a total of 75 questionnaires were distributed to the call centre employees in Astro GS Shop Sdn Bhd at Bangsar South, Kuala Lumpur. Sample size was selected using simple random sampling. To test the hypotheses of research study, researcher used descriptive, correlative, and multi regression analysis using SPSS version 22. Job motivation was selected as the dependent variable and 6 hypotheses have been developed. Multiple regression analysis showed that .704 factor explained in the research study. Pearson correlation analysis showed that the all result hypotheses are accepted and have positive relationships between job motivations. Finding and suggestion for future research studies and recommendations are suggested for manager implementation in a workplace context.