The determinant factors of muslims awareness on halal cosmetic products among KUIPs’ students

• Main Author: Nurbalkis Fairuz, Ramli
• Format: Thesis
• Language: English; English; English
• Published: 2019
• Subjects: HF5001-6182 Business
• Online Access: https://etd.uum.edu.my/8240/1/s822551_01.pdf; https://etd.uum.edu.my/8240/2/s822551_02.pdf; https://etd.uum.edu.my/8240/3/822551%20REFERENCES.docx; https://etd.uum.edu.my/8240/

The growth of population is rapidly increase as well as the demand of Halal product in market. But, Halal cosmetic products is still new in the market. Islam command every Muslims to eat, drink and use a Halal product which clean, safe and not harmful. The issues related to Halal certificate or Halal logo, harmful ingredients, and high price of Halal cosmetic product raised among consumer of Halal cosmetic products. Hence, the objective of this research is to identify the awareness of youth and examine the factors that influence the most on Muslims awareness towards Halal cosmetic products. This study used quantitative method with 250 respondents among Muslim students in Kolej Universiti Islam Perlis (KUIPs). The result was analyzed using SPSS version 22 where Kolej Universiti Islam Perlis (KUIPs) student are aware on Halal cosmetic products and there is one variable that has a significant influences toward awareness on Halal cosmetic products which is an attitude. Then, this study will be a guideline and reference for the future research due to the scarcity of sources in this topic.