The influence of personal and role factors in the formation of customer orientation behaviour towards the performance of financial planners in Malaysia
Customer orientation behaviour which refers to the marketing concept demonstrated by salespersons to assist customers in making purchasing decisions has been the subject of sustained interest for the past decades. Despite numerous studies undertaken on salesperson customer orientation behaviour, a...
| मुख्य लेखक: | |
|---|---|
| स्वरूप: | थीसिस |
| भाषा: | अंग्रेज़ी अंग्रेज़ी अंग्रेज़ी |
| प्रकाशित: |
2019
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| विषय: | |
| ऑनलाइन पहुंच: | https://etd.uum.edu.my/8374/1/Deposit%20Permission_s93902.pdf https://etd.uum.edu.my/8374/2/s93902_01.pdf https://etd.uum.edu.my/8374/3/s93902%20references.docx |