The influence of green marketing, shariah compliance, customer’s environmental awareness and customer’s satisfaction towards muslim consumer purchasing behavior in Kedah
Effort of business to protect the environment need support from the consumers to make it achieve their objective. Other than that, Muslims and non-Muslims seek for a products and services that follow Islamic principles in their operations and business. This is because of the cleanliness of Shariah c...
| Auteur principal: | Nur Aina, Mohd Jamil |
|---|---|
| Format: | Dissertation |
| Langue: | anglais anglais anglais |
| Publié: |
2019
|
| Sujets: | |
| Accès en ligne: | https://etd.uum.edu.my/8548/1/S823605_01.pdf https://etd.uum.edu.my/8548/2/S823605_02.pdf https://etd.uum.edu.my/8548/3/S823605_references.docx https://etd.uum.edu.my/8548/ |
| Abstract | Abstract here |
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