Determinants of mobile shopping behaviour: a study among students in UUM

Rapid changing in technology have resulted in altering the ways of shopping from physical to virtual which be access through online. This technology has a significant shift in the retail industry to ensure they can sustain and continue to have the customer by fast the implementation of web-based tec...

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Bibliographic Details
Main Author:	Mohamad Noor Farez, Romli
Format:	Thesis
Language:	English English English
Published:	2020
Subjects:	HF5415.33 Consumer Behavior.
Online Access:	https://etd.uum.edu.my/9060/1/s824994_01.pdf https://etd.uum.edu.my/9060/2/s824994_02.pdf https://etd.uum.edu.my/9060/3/s824994_references.docx https://etd.uum.edu.my/9060/
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