Intention to purchase halal cosmetic products

The main objective of this research is to examine the factors influencing customer intention to purchase halal cosmetics in Malaysia especially by University students. The research investigates on four factors that affect the intention to purchase halal cosmetics in Malaysia which are attitude, subj...

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Bibliographic Details
Main Author:	Cik Mazlina, Che Omar
Format:	Dissertation
Language:	English English English
Published:	2020
Subjects:	HF5001-6182 Business HF5415.33 Consumer Behavior.
Online Access:	https://etd.uum.edu.my/9263/1/s814482_01.pdf https://etd.uum.edu.my/9263/2/s814482_02.pdf https://etd.uum.edu.my/9263/3/s814482_references.docx https://etd.uum.edu.my/9263/
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