The effect of the cosmetic packaging on consumer perception / Shahrul Shazeri Salleh

The history of cosmetics begins at least 60000 years of human history, and almost every society on earth. The first archaeological evidence of cosmetics usage is found in Ancient Egypt around 400 Be. Ancient Greek: and Roman also used cosmetic. Cosmetics were used ill Persia and what is today the m...

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Détails bibliographiques

Auteur principal:	Salleh, Shahrul Shazeri
Format:	Thèse
Langue:	anglais
Publié:	2014
Sujets:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Cosmetics Malaysia
Accès en ligne:	https://ir.uitm.edu.my/id/eprint/14421/1/TD_SHAHRUL%20SHAZERI%20SALLEH%20AD%2014_5.pdf