Impact of knowledge type, strategic orientations and organizational learning on new product launch success

This study is aimed at observing the impact of knowledge type, strategic orientation, organizational learning, and knowledge management system on new product launch success by drawing on Resource-based Theory, Knowledge-based View, and Double-loop Learning Theory. The study integrates the two concep...

詳細記述

書誌詳細
第一著者: Adeel, Muhammad
フォーマット: 学位論文
言語:英語
出版事項: 2021
主題:
オンライン・アクセス:http://psasir.upm.edu.my/id/eprint/105505/1/SPE%202022%2040%20UPM%20IR.pdf