Segmentation of Malaysian ecotourists at Kinabalu National Park based on ecotourism attributes
Understanding ecotourists is an integral part in ecotourism marketing as it allows planners and marketers to design products based on the target market needs. Since domestic ecotourism is a blooming industry in Malaysia, information regarding the Malaysian ecotourist market segments is vital to enha...
| मुख्य लेखक: | Bidin, Sheena |
|---|---|
| स्वरूप: | थीसिस |
| भाषा: | अंग्रेज़ी |
| प्रकाशित: |
2012
|
| विषय: | |
| ऑनलाइन पहुंच: | http://psasir.upm.edu.my/id/eprint/32272/1/FH%202012%2014R.pdf |
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समान संसाधन
-
Segmentation of Ecotourists in Pahang National Park Based on Travel and Motivation Attributes
द्वारा: Abdul Rashid, Rosmalina
प्रकाशित: (2005) -
Determinants influencing revisit intention for ecotourism to Tasik Kenyir, Malaysia
द्वारा: Nordin, Nurul Afifah
प्रकाशित: (2019) -
Attractiveness of Kuala Tahan National Park as perceived by domestic and international ecotourists
द्वारा: Syed Alias, Sharifah Nur Hidayah
प्रकाशित: (2012) -
Visitors' segmentation at Penang National Park using place attachment approach
द्वारा: Ibrahim, Nabila Aiza
प्रकाशित: (2016) -
Factors influencing participation of local community in ecotourism development at Bagan Sungai Burung, Bagan Datuk, Perak, Malaysia
द्वारा: Lee, Lin Wei
प्रकाशित: (2020)