Determinant of customer intention to adopt mobile banking services in Sauda Arabia
Mobile technologies and services create a wide spectrum of business opportunities. Despite the availability of technologically advanced mobile devices, mobile banking services have not been widely accepted by bank customers. The purpose of this study is to examine the major factors that contribute t...
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| 格式: | Thesis |
| 语言: | 英语 |
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2013
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| 在线阅读: | http://psasir.upm.edu.my/id/eprint/51788/1/GSM%202013%2010RR.pdf |