Determinants Of Online Purchase For Agroproducts Among Pasarborong.Com Customers

Online-purchasing for agricultural products in Malaysia is not well received, despite the encouragement by the government and local vendors. This study examines the online purchasing behavior of consumers for selected agricultural products in Malaysia. The research objectives are: to document the pr...

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Détails bibliographiques
Auteur principal:	R. Balasingam, Ratneswary
Format:	Thèse
Langue:	anglais anglais
Publié:	2007
Sujets:	Teleshopping Consumer behavior
Accès en ligne:	http://psasir.upm.edu.my/id/eprint/5500/1/FP_2007_24.pdf

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