Purchasing behavior of growing-up milk powder

The milk powder industry has expanded extensively during the last decade and has been constantly being improved. For instance, in the children's milk powder category, age segmentation has been introduced by some milk companies. Thus, an attempt to understand the milk powder purchasing behavior...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Chan, Chui Yen
التنسيق: أطروحة
اللغة:الإنجليزية
الإنجليزية
منشور في: 2000
الموضوعات:
الوصول للمادة أونلاين:http://psasir.upm.edu.my/id/eprint/77887/1/t%20GSM%202000%2010%20%281900118377%29.pdf