Impact of internationalisation and innovation on balanced scorecard of Malaysian small and medium enterprises

Small and medium enterprises (SMEs) represent the most significant portion of total business establishments in Malaysia. Nevertheless, they are noted with concern to fall short of prospective performance. One way to champion for excellent performance is through internationalisation. The global compe...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي:	Chong, Poh Ling
التنسيق:	أطروحة
اللغة:	الإنجليزية
منشور في:	2019
الموضوعات:	Balanced scorecard (Management) - Case studies Small business - Malaysia Small business marketing - Malaysia
الوصول للمادة أونلاين:	http://psasir.upm.edu.my/id/eprint/83256/1/FEP%202019%2026%20ir.pdf

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