A genre-based study of unlabelled advertorials and advertisements on products related to cardiovascular diseases / Chow Ung T’chiang

The World Health Organization (WHO) is concerned about improper pharmaceutical advertising. Although health information is considered a fundamental part of healthcare, the WHO has called for a clear distinction between information and advertising disguised as “information”. This study investigates t...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Chow , Ung T’chiang
التنسيق: أطروحة
منشور في: 2017
الموضوعات: