A genre and multimodal analysis of milk formula advertisements in a local parenting magazine / Lee Yong Yong
There is a recent upsurge in the sales of milk formula today especially with the rise of women participation in the workforce. The global milk formula industry is said to be of worth US$50 billion (£31 billion). As a result, advertisers and milk formula companies face stiff competitions to produce t...
| 第一著者: | |
|---|---|
| フォーマット: | 学位論文 |
| 出版事項: |
2017
|
| 主題: |