A genre analysis of laptop and computer press releases / Christina Devi Kulandasamy

Press Release (PR) is an important medium in carrying information about new products, services and policies. This study investigates the communicative purposes of PRs and its evolution from merely informational to include promotional element as well. Online laptop and computer PRs from Lenovo, Dell...

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Auteur principal: Christina Devi , Kulandasamy
Format: Thèse
Publié: 2019
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