Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng
| Main Author: | |
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| Format: | Thesis |
| Published: |
2010
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| Subjects: |
| _version_ | 1849733261827244032 |
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| author | Lew, Bel Lee Peng |
| author_facet | Lew, Bel Lee Peng |
| author_sort | Lew, Bel Lee Peng |
| format | Thesis |
| id | oai:studentsrepo.um.edu.my:1700 |
| institution | Universiti Malaya |
| publishDate | 2010 |
| record_format | eprints |
| spelling | oai:studentsrepo.um.edu.my:17002013-07-10T05:02:00Z Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng Lew, Bel Lee Peng HF Commerce 2010 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/1700/1/INTRO.pdf application/pdf http://studentsrepo.um.edu.my/1700/2/CH_1.pdf application/pdf http://studentsrepo.um.edu.my/1700/3/CH_2.pdf application/pdf http://studentsrepo.um.edu.my/1700/4/CH_3.pdf application/pdf http://studentsrepo.um.edu.my/1700/5/CH_4.pdf application/pdf http://studentsrepo.um.edu.my/1700/6/CH_5.pdf application/pdf http://studentsrepo.um.edu.my/1700/7/BIB.pdf application/pdf http://studentsrepo.um.edu.my/1700/8/APDX.pdf http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands"{245} Lew, Bel Lee Peng (2010) Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng. Masters thesis, Universiti Malaya. http://studentsrepo.um.edu.my/1700/ |
| spellingShingle | HF Commerce Lew, Bel Lee Peng Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title | Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title_full | Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title_fullStr | Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title_full_unstemmed | Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title_short | Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands / Bel Lew Lee Peng |
| title_sort | factors affecting brand loyalty among malaysian consumers in their choice of mobile phone brands bel lew lee peng |
| topic | HF Commerce |
| url-record | http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Factors affecting brand loyalty among Malaysian consumers in their choice of mobile phone brands"{245} http://studentsrepo.um.edu.my/1700/ |
| work_keys_str_mv | AT lewbelleepeng factorsaffectingbrandloyaltyamongmalaysianconsumersintheirchoiceofmobilephonebrandsbellewleepeng |