A contrastive study of categories of complaints of Malaysian and American customers on facebook / Siti Aishah Mohd Rosdy

Studies of customer complaints are associated with the identification and analysis of all aspects involved in the customer response to a product or a service failure which brings about the feeling of dissatisfaction. The act of complaining can be defined as the way to express feelings of discontentm...

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Bibliographic Details
Main Author: Siti Aishah, Mohd Rosdy
Format: Thesis
Published: 2017
Subjects: