The relationship between religiosity, halal perception and intention to purchase halal food products: A comparative study between Arab Muslim and Non-Arab Muslim consumers / Azura Hanim Hashim
This study investigates the impacts of religiosity and specific predictors that are relevant on halal food consumption. The research objectives are i) to assess the influence of religiosity and halal perception towards the intention to purchase halal food products, and ii) to develop a measuremen...
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| Format: | Thèse |
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2018
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