Examining The Extent Of Behavior-Based Sales Management Control Strategy In Hotel Industry In Penang
Kajian ini bertujuan untuk mengkaji tahap strategi kawalan pengurusan pemasaran berdasarkan perlakuan terhadap prestasi dan kelakuan kakitangan jualan. This study aims to examine the extent of behavior-based sales management control strategy on salesperson behavior...
| मुख्य लेखक: | |
|---|---|
| स्वरूप: | थीसिस |
| भाषा: | अंग्रेज़ी |
| प्रकाशित: |
2008
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| विषय: | |
| ऑनलाइन पहुंच: | http://eprints.usm.my/25368/ |
| _version_ | 1846215082408673280 |
|---|---|
| author | Anak Kechi, Lingkan |
| author_facet | Anak Kechi, Lingkan |
| author_sort | Anak Kechi, Lingkan |
| description | Kajian ini bertujuan untuk mengkaji tahap strategi kawalan pengurusan pemasaran berdasarkan perlakuan terhadap prestasi dan kelakuan kakitangan jualan.
This study aims to examine the extent of behavior-based sales management control strategy on
salesperson behavioral performance and salesperson characteristics. |
| first_indexed | 2025-10-17T07:58:26Z |
| format | Thesis |
| id | usm-25368 |
| institution | Universiti Sains Malaysia |
| language | English |
| last_indexed | 2025-10-17T07:58:26Z |
| publishDate | 2008 |
| record_format | eprints |
| spelling | usm-253682020-10-08T07:15:06Z http://eprints.usm.my/25368/ Examining The Extent Of Behavior-Based Sales Management Control Strategy In Hotel Industry In Penang Anak Kechi, Lingkan HF5001-6182 Business Kajian ini bertujuan untuk mengkaji tahap strategi kawalan pengurusan pemasaran berdasarkan perlakuan terhadap prestasi dan kelakuan kakitangan jualan. This study aims to examine the extent of behavior-based sales management control strategy on salesperson behavioral performance and salesperson characteristics. 2008 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/25368/1/EXAMINING_THE_EXTENT_OF_BEHAVIOR-BASED_SALES_MANAGEMENT.pdf Anak Kechi, Lingkan (2008) Examining The Extent Of Behavior-Based Sales Management Control Strategy In Hotel Industry In Penang. Masters thesis, USM. |
| spellingShingle | HF5001-6182 Business Anak Kechi, Lingkan Examining The Extent Of Behavior-Based Sales Management Control Strategy In Hotel Industry In Penang |
| title | Examining The Extent Of Behavior-Based Sales Management
Control Strategy In Hotel Industry In Penang |
| title_full | Examining The Extent Of Behavior-Based Sales Management
Control Strategy In Hotel Industry In Penang |
| title_fullStr | Examining The Extent Of Behavior-Based Sales Management
Control Strategy In Hotel Industry In Penang |
| title_full_unstemmed | Examining The Extent Of Behavior-Based Sales Management
Control Strategy In Hotel Industry In Penang |
| title_short | Examining The Extent Of Behavior-Based Sales Management
Control Strategy In Hotel Industry In Penang |
| title_sort | examining the extent of behavior based sales management control strategy in hotel industry in penang |
| topic | HF5001-6182 Business |
| url | http://eprints.usm.my/25368/ |
| work_keys_str_mv | AT anakkechilingkan examiningtheextentofbehaviorbasedsalesmanagementcontrolstrategyinhotelindustryinpenang |