Organizational, Marketing Resource Profile And Export Performance
The most common question that has attracted much attention among scholars and practitioners is why some firms perform better while others do not. To probe further, this dissertation is prepared by focusing on the key determinants of exporting firm performance. In spite of numerous literature on this...
| 第一著者: | |
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| フォーマット: | 学位論文 |
| 言語: | 英語 |
| 出版事項: |
2005
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| 主題: | |
| オンライン･アクセス: | http://eprints.usm.my/25596/ |
| _version_ | 1846215120163700736 |
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| author | Saban, Gluma |
| author_facet | Saban, Gluma |
| author_sort | Saban, Gluma |
| description | The most common question that has attracted much attention among scholars and practitioners is why some firms perform better while others do not. To probe further, this dissertation is prepared by focusing on the key determinants of exporting firm performance. In spite of numerous literature on this subject, a need remains for investigating the performance of Malaysian exporting manufacturing firms. This study examines two determinants of export success: the organizational resource profile and marketing resource profile of the firm. This research explores the relationships among the firms’ resources, the firms’ external factors and export performance. |
| first_indexed | 2025-10-17T07:59:02Z |
| format | Thesis |
| id | usm-25596 |
| institution | Universiti Sains Malaysia |
| language | English |
| last_indexed | 2025-10-17T07:59:02Z |
| publishDate | 2005 |
| record_format | eprints |
| spelling | usm-255962020-10-07T06:41:55Z http://eprints.usm.my/25596/ Organizational, Marketing Resource Profile And Export Performance Saban, Gluma HF5001-6182 Business The most common question that has attracted much attention among scholars and practitioners is why some firms perform better while others do not. To probe further, this dissertation is prepared by focusing on the key determinants of exporting firm performance. In spite of numerous literature on this subject, a need remains for investigating the performance of Malaysian exporting manufacturing firms. This study examines two determinants of export success: the organizational resource profile and marketing resource profile of the firm. This research explores the relationships among the firms’ resources, the firms’ external factors and export performance. 2005 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/25596/1/ORGANIZATIONAL%2C_MARKETING_RESOURCE_PROFILE_AND_EXPORT_PERFORMANCE.pdf Saban, Gluma (2005) Organizational, Marketing Resource Profile And Export Performance. Masters thesis, Universiti Sains Malaysia. |
| spellingShingle | HF5001-6182 Business Saban, Gluma Organizational, Marketing Resource Profile And Export Performance |
| title | Organizational, Marketing Resource Profile And Export Performance |
| title_full | Organizational, Marketing Resource Profile And Export Performance |
| title_fullStr | Organizational, Marketing Resource Profile And Export Performance |
| title_full_unstemmed | Organizational, Marketing Resource Profile And Export Performance |
| title_short | Organizational, Marketing Resource Profile And Export Performance |
| title_sort | organizational marketing resource profile and export performance |
| topic | HF5001-6182 Business |
| url | http://eprints.usm.my/25596/ |
| work_keys_str_mv | AT sabangluma organizationalmarketingresourceprofileandexportperformance |