Critical Success Factors Of Customer Relationship Management At Private Hospitals In Malaysia

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Tujuan penyelidikan ini adalah untuk mengkaji faktor yang penting mendorong kepada kejayaan dalam perlaksanaan Perhubungan Pengurusan Pelanggan di hospital Malaysia. The purpose of this study is to explore the critical success factors of Customer Relationship Manag...

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Détails bibliographiques
Auteur principal:	Abdullah, Kamarul Zaman
Format:	Thèse
Langue:	anglais
Publié:	2005
Sujets:	HF5001-6182 Business
Accès en ligne:	http://eprints.usm.my/25620/

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