Study Of Vacation Motives Among Various Groups Of People And Their Travel Intention

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Pelancongan merupakan sejenis industri perkhidmatan. Ia adalah tidak ketara dan cara pemasarannya agak berbeza berbanding dengan produk lain yang ketara. Tourism is an intangible industry. It is produced and consumed at the time and on site in which its marketing approach would be very...

書誌詳細
第一著者:	Chin, Szu Szu
フォーマット:	学位論文
言語:	英語
出版事項:	2005
主題:	HF5001-6182 Business
オンライン･アクセス:	http://eprints.usm.my/25636/

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