Brand Image, Satisfaction, And Loyalty Among Malaysian Female Consumers: The Moderating Effects Of Personality And Dwelling Area.
Kajian ini bertujuan untuk mengkaji kesan imej jenama terhadap kepuasan keseluruhan dan niat kesetiaan pelanggan berdasarkan produk kosmetik perwarna The purpose of this study is to examine the effect of brand image on overall customer satisfaction and consumer loyalty intention in the context of...
| मुख्य लेखक: | Laison Sondoh JR, Stephen |
|---|---|
| स्वरूप: | थीसिस |
| भाषा: | अंग्रेज़ी |
| प्रकाशित: |
2009
|
| विषय: | |
| ऑनलाइन पहुंच: | http://eprints.usm.my/28732/ |
समान संसाधन
Brand Image, Satisfaction, And Loyalty Among Malaysian Female Consumers: The Moderating Effects Of Personality And Dwelling Area[HD28-70].
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समान संसाधन
-
Brand Image, Satisfaction, And Loyalty Among Malaysian Female Consumers: The Moderating Effects Of Personality And Dwelling Area[HD28-70].
द्वारा: Sondoh, Stephen Laison Jr
प्रकाशित: (2009) -
Relationship between destination brand image and destination brand loyalty of Gilgitbaltistan, Pakistan: a moderated mediation model
द्वारा: Hussain, Ibrahim
प्रकाशित: (2022) -
The Influence Of Brand Trust, Brand Association, Brand Loyalty And Brand Equity In Cyberspace: Moderating Effect Of Online Purchase Frequency
द्वारा: Lim , Ying San
प्रकाशित: (2016) -
Trust, commitment and satisfaction in the relationship between brand loyalty and satisfaction in the mobile phone industry
द्वारा: Roustasekehravani, Alireza
प्रकाशित: (2015) -
The direct and indirect influence of brand image, brand experience, and brand personality on brand loyalty
द्वारा: Mabkhot, Hashed Ahmad Nasser
प्रकाशित: (2016)