Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia

Penyelidikan dalam bidang pengurusan subsidiari antarabangsa telah mengalami perkembangan pesat dalam pemahaman mekanisma kawalan rentas sempadan. Research in international subsidiary management has made significant advances in understanding the cross-border control mechanisms.

Bibliographic Details
Main Author:	Low, Chee Kong
Format:	Thesis
Language:	English
Published:	2006
Subjects:	HD28-70 Management. Industrial Management
Online Access:	http://eprints.usm.my/29246/
Abstract	Abstract here

Similar Items

Application Of Control Mechanisms On Marketing Decisions In Multinational Company Marketing Units In Malaysia [HF5415.13. L912 2006 f rb].
by: Low, Chee Kong
Published: (2006)

Effects Of Ownership Structure And Monitoring Mechanisms On Earnings Quality And Market Assessment
by: Abdul Latiff, Radziah
Published: (2009)

The factors that cause stress among a multinational call centre company workers in Klang Valley
by: Sumathi, Thachanamurthy
Published: (2019)

Societal Marketing Orientation And Marketing Performance: The Mediating Role Of Key Market-Based Capabilities And The Moderating Effect Of Institutional Context
by: Ibrahim Balal, Siddig Balal
Published: (2011)

Dealers’ Market Orientation And Brand Equity: The Mediating Effect Of Relationship Marketing
by: Ghani, Noor Hasmini Hj Abd
Published: (2011)

Internationalization Process and Business Strategies: A Case Study of Malaysia's Growth Multinational Company - Pensonic Holdings Berhad
by: Oon, Kam Hoe
Published: (2010)

Business Process Orientation (BPO) and Its Correlation to Organization Performance : A Comparative Study Between Malaysian Companies and the Multinationals
by: Roslan, Hj. Ismail
Published: (2003)

BBMB staff perceptions towards marketing practices, consumerism, government regulations and marketing effectiveness
by: Husain, Ahmad Budiman
Published: (1997)

Factors Influencing Work-Life Flexibility In Multinational Companies In Malaysia: The Mediating Role Of Individual Absorptive Capacity And Moderating Role Of Digital Proficiency
by: Ravi, Ushvanya
Published: (2024)

Market Orientation A Study On Hotels Of Penang
by: Mendiratta, Sumit
Published: (2003)

Internationalization Process of Thai Multinational Case of Charoen Pokphand Group(CP Group)
by: Abbas Paliket, ,
Published: (2009)

Corporate social responsibility and firm performance of local and multinational firms in Penang Malaysia
by: Olagoke, Ilesanmi
Published: (2015)

Intra-Industry Information Diffusion In China Stock Market
by: Dong Chi, Dong Chi
Published: (2016)

Key contextual determinants of quality of work life in multinational enterprises : a contingency approach
by: Odusanya, Joseph O.T.
Published: (2002)

Global Sourcing Strategy By Foreign Multinational Firms In Malaysia: Impact Of Location And Product Factors
by: Shariff, Siti Halijjah
Published: (2007)

A study of risk taking behavior in Malaysian stock market
by: Sahul Hamid, Fazelina
Published: (2007)

The Influence Of Country, Firm And Individual Factors On Knowledge Transfer Efficiency Among Chinese Multinational Corporations
by: Cheng, Junshuai
Published: (2022)

The Influence Of Country, Firm And Individual Factors On Knowledge Transfer Efficiency Among Chinese Multinational Corporations
by: Cheng, Junshuai
Published: (2022)

Can Market Integration Explain Informational Efficiency Of Malaysian Listed Firms?
by: Tai, Kui Guan
Published: (2013)

Determinant of Customer Purchase Intention Towards Residential Properties Market in Penang
by: Mohd Amirul Hafidz, Ahmat
Published: (2011)

Effects Of Sensory Marketing On Customer’s Future Behavioral Intentions In Casual Dining Restaurant
by: Sulaiman, Suria
Published: (2020)

The Role Of Volatility In Mediating The Impact Of Analyst’ Recommendations On Herding In The Malaysian Stock Market
by: Ooi, Kok Loang
Published: (2023)

The Influence of Market Orientation on the Performance of Students' Owned Business in Universiti Utara Malaysia
by: Nuur Atikah, Ghazali
Published: (2010)

Social Media Marketing: A Tendency of Entrepreneur's Personality Toward Technology Adoption
by: Rusnifaezah, Musa
Published: (2011)

Surplus Free Cash Flow, Stock Market Segmentations, And Earnings Management: The Case Of Jordan
by: Toumeh, Ahmad Adnan Hussein
Published: (2020)

Attitude towards exporting and perceived domestic market environmental forces : Malaysian managers' perspective
by: Munusamy, Jayaraman
Published: (2004)

The Effect Of Protean Career Orientation On Teachers’ Intention To Quit With Mediation Of Perceived Marketability In Karachi
by: Khan, Hira
Published: (2020)

Marketing Mix and Performance of Manufacturing Small Medium Sized Enterprises (SMES) in Kedah and Perlis
by: Nasiruddin, Haron
Published: (2011)

The Relationship Of Entrepreneurial Orientation And Entrepreneurial Marketing With Performance Of Owner-Managed Small Firms In Karachi, Pakistan
by: Mian, Ejaz Ahmed
Published: (2015)

Small Business Resources And Marketing Performance In Indonesian Distro Industry: The Mediating Role Of Brand Behavior
by: Irma Nilasari, Irma Nilasari
Published: (2016)

Strategic Orientations And Marketing Performance Of Indonesian Fm Radio Stations: The Mediating Role Of Program Innovation
by: Brahmana, Sunardi Sembiring
Published: (2009)

The relationship between transparency, board performance and marketing practices on effectiveness of non-profit organization in Malaysia
by: Sivasankari, Letchimanan
Published: (2017)

The effect of strategic fit between market orientation and supply chain orientation to supply chain performance
by: Yuhainis, Mohd Yusoff
Published: (2017)

The Relationships Between Entrepreneurial Attitude Orientation, Market Orientation, Entrepreneurial Competencies, Competitve Intelligence And Innovative Performance
by: Abdul Mohsin, Ainul Mohsein
Published: (2015)

The Effects Of Marketing Factors On Consumers’ Intention To Purchase Products Under Volume Discount Through Perceived Benefits
by: Mohammad Iranmanesh, Mohammad Iranmanesh
Published: (2016)

Financial Integration And International Asset Pricing Of Asean-5 Stock Markets: The Pricing Of Global, Regional And Currency Risk
by: Janor, Hawati
Published: (2009)

Investor Trading Patterns And Performance Before, During And After Two Consecutive Crises: Evidence From Egyptian Stock Market
by: Abdalla, Mohamed Ahmed Elsayed Sleem
Published: (2019)

Internal Marketing, Internal Service Quality, Empowerment, And Business Performance: An Empirical Study Of Private Higher Education Institutions In Malaysia
by: Ng , Peng Long
Published: (2010)

The effect of market orientation on new product performance, the moderating effect of supplier involvement, and the mediating role of proficiency in new product development.
by: Wangbenmad, Chutima
Published: (2011)

The mediating role of employees' organisational commitment on the relationship between internal market orientation and employees' retention : Evidence from Malaysian hotel industry
by: Hamiza, Jamaludin
Published: (2014)