Service Quality in the School of Management, USM: Perceptions of Students in Pursuit of MBA

In many countries and many cultures, the issue of service quality is firmly on the agenda for higher education institutions. Universities and faculties strive to provide high quality services because they need to compete for their students. Measuring the quality of their services is therefore an...

書目詳細資料
主要作者:	Isahak Merican, Farah Merican
格式:	Thesis
語言:	英语
出版:	2007
主題:	HD28-70 Management. Industrial Management
在線閱讀:	http://eprints.usm.my/29760/
Abstract	Abstract here

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