Internet Banking Service Quality And E-Loyalty In Penang, Malaysia

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Perbankan Internet menjadi smakin popular di Malaysia. Pada masa sekarang, terdapat 23 bank perdagangan termasuk bank tempatan dan bank asing beroperasi di Malaysia yang menawarkan perkhidmatan perbankan Internet. Persaingan urusniaga perbankan Internet adalah hebat dan bank Internet bank boleh m...

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Auteur principal: Teng, Yoke Leng
Format: Thèse
Langue:anglais
Publié: 2008
Sujets:
HG Finance
Accès en ligne:http://eprints.usm.my/29830/
Abstract Abstract here
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author Teng, Yoke Leng
author_facet Teng, Yoke Leng
author_sort Teng, Yoke Leng
description Perbankan Internet menjadi smakin popular di Malaysia. Pada masa sekarang, terdapat 23 bank perdagangan termasuk bank tempatan dan bank asing beroperasi di Malaysia yang menawarkan perkhidmatan perbankan Internet. Persaingan urusniaga perbankan Internet adalah hebat dan bank Internet bank boleh mendapat atau hilang kesetiaan pelanggan melalui tindakan satu "klik tetikus" mereka. Oleh itu, Jadi kesetiaan pelanggan (E-Loyalty) adalah amat bernilai kepada bank kerana is adalah satu kelebihan persaingan. Internet banking is gaining popularity in Malaysia. Currently there are 23 commercial banks (local and foreign banks) operating in Malaysia that provide Internet banking services. The Internet banking business competition is fierce and Internet banks could gain or lose customers' loyalty by just a mouse click by customers. Customers' loyalty or recognised as Eloyalty in this study, is very valuable to banks as it is a competitive advantage.
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spelling usm-298302018-04-06T01:58:58Z http://eprints.usm.my/29830/ Internet Banking Service Quality And E-Loyalty In Penang, Malaysia Teng, Yoke Leng HG Finance Perbankan Internet menjadi smakin popular di Malaysia. Pada masa sekarang, terdapat 23 bank perdagangan termasuk bank tempatan dan bank asing beroperasi di Malaysia yang menawarkan perkhidmatan perbankan Internet. Persaingan urusniaga perbankan Internet adalah hebat dan bank Internet bank boleh mendapat atau hilang kesetiaan pelanggan melalui tindakan satu "klik tetikus" mereka. Oleh itu, Jadi kesetiaan pelanggan (E-Loyalty) adalah amat bernilai kepada bank kerana is adalah satu kelebihan persaingan. Internet banking is gaining popularity in Malaysia. Currently there are 23 commercial banks (local and foreign banks) operating in Malaysia that provide Internet banking services. The Internet banking business competition is fierce and Internet banks could gain or lose customers' loyalty by just a mouse click by customers. Customers' loyalty or recognised as Eloyalty in this study, is very valuable to banks as it is a competitive advantage. 2008 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/29830/1/Teng_Yoke_Leng.pdf Teng, Yoke Leng (2008) Internet Banking Service Quality And E-Loyalty In Penang, Malaysia. Masters thesis, Universiti Sains Malaysia.
spellingShingle HG Finance
Teng, Yoke Leng
Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
thesis_level Master
title Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
title_full Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
title_fullStr Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
title_full_unstemmed Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
title_short Internet Banking Service Quality And E-Loyalty In Penang, Malaysia
title_sort internet banking service quality and e loyalty in penang malaysia
topic HG Finance
url http://eprints.usm.my/29830/
work_keys_str_mv AT tengyokeleng internetbankingservicequalityandeloyaltyinpenangmalaysia

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