Impact Of Personal Factor On Intention To Adopt I-Bill Payment: The Moderating Effect Of Information Valence

Peningkatan dalam pengenalan teknologi perbankan layan diri (SSBTs) di kalangan pelanggan sektor perbankan telah menyumbang kepada kepentingan untuk memahami faktor-faktor yang mempengaruhi keputusan penggunaan pelanggan. Kajian ini bertujuan untuk mengkaji faktor-faktor yang boleh mempengaruhi...

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Détails bibliographiques
Auteur principal:	Benrit, Parichard
Format:	Thèse
Langue:	anglais
Publié:	2015
Sujets:	HD28-70 Management. Industrial Management
Accès en ligne:	http://eprints.usm.my/30209/

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